attorney ethical on social media

4 Tips for Attorneys when using Social Media and Facebook to Market their Firms

Social media is an excellent way to promote your law firm and build a positive reputation. There are a number of platforms, such as Facebook, Google+, LinkedIn, and Twitter, which can increase exposure in addition to your own website. For example, when posting on these sites, it may be tempting to share personal opinions, memes or political propaganda, but that can do more harm than good. What you may think is just a joke, could totally offend someone. Once that happens, they will spread the word about how much they dislike you and your reputation will become tarnished.
Internet Marketing for Attorneys

Attorney Online Marketing: Get Started on the Right Foot

How The Right Marketing Can Impact Your Firms Online Presence Developing…
Attorney Facebook Advertising

Can Facebook Advertising Work for Your Legal Firm?

Can Facebook Advertising Boost Your Legal Firm's Website Traffic? To…
Attorney Social Media Marketing

How Lawyers Can Use Social Media Without Giving Advice

Due to ethical concerns, attorneys know that setting limitations on social media interaction are a must. There is a fine line about what can legally be posted and what cannot and each state has its own laws which govern this. Giving specific online advice to an individual can create an attorney/client based relationship. You can provide a general answer, but you should not give exact advice on the details they provide. You can suggest recommending that they consult with a local attorney in their area, to avoid crossing any ethical boundaries.

How To Create Images For Your Facebook Posts

Infographics and images are the best way to drive more traffic to your Facebook posts for your legal practice. More traffic means more clients, and what law firm doesn't want that? A recent statistic mentioned in this article shows that Facebook posts with images received the most engagement, with 87% of total interactions. If you are inexperienced in Photoshop, you may be hesitant and not know where to begin. It is no longer necessary to be a graphic artist if you want to create image content.

How to Choose Your Target Audience for Facebook Ads

By targeting the appropriate audience through desktop, mobile and tablets, you will specifically reach the people that will help your business grow, therefore giving you the best value for your advertising budget.

A Quick Guide To Small Business Website Analytics

Are you monitoring your business website's analytics? Analytics reveal telling information such as numbers of visitors and length of visits, the most common entry and exit pages, and the typical flow of visitors from page to page. The usefulness of analyzing this data is one of a business owner's best offense moves for maintaining online relevance to customers. Here's a quick beginner's guide to small business website analytics.