Project Description:

LuckyFish Media redesigned David Dart’s site from the ground up into a fast, modern WordPress build focused on conversion and local search. We streamlined his practice-area messaging (divorce, custody), created city-specific landing pages (Ann Arbor, Canton, Dexter, Farmington Hills, Livonia, Northville, Novi, Saline, Washtenaw County, Westland, Ypsilanti), and handled the full migration to SiteGround—DNS, SSL, and speed optimization included. We also stood up GA4 and Search Console, implemented call and form tracking (CallRail + Google Ads), tightened on-page SEO and internal linking, and aligned the site with his Google Business Profile to turn local searches into consultations.